Page began his career as a studio session musician in London and, by the mid-1960s, alongside Big Jim Sullivan, was one of the most sought-after session guitarists in Britain. He was a member of the Yardbirds from 1966 to 1968. In late 1968, he founded Led Zeppelin.
Page is widely considered to be one of the greatest and most influential guitarists of all time. Rolling Stone magazine has described Page as "the pontiff of power riffing" and ranked him number three in their list of the "100 Greatest Guitarists of All Time", behind Jimi Hendrix and Eric Clapton. In 2010, he was ranked number two in Gibson's list of "Top 50 Guitarists of All Time" and, in 2007, number four on Classic Rock's "100 Wildest Guitar Heroes". He was inducted into the Rock and Roll Hall of Fame twice; once as a member of the Yardbirds (1992) and once as a member of Led Zeppelin (1995).